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Swarming to NC

Updated: Nov 11, 2022

“Coming together is a beginning,

staying together is progress,

and working together is success.”

- Henry Ford

The world is full of many different kinds of bees and people who love and want to protect them. HiveTracks is no exception. From 5 different time zones, 3 countries, and 2 continents, our team is made up of bee lovers from all over the globe. While we are proud to have such a diverse team, we also longed for the opportunity to be in the same room. Thankfully, we were finally able to align our schedules so that our incredible team could fly out to Boone, North Carolina!

Over the course of just one week, our team accomplished and experienced so much more than we ever imagined. Visiting the farm where James founded HiveTracks was, of course, the trip’s highlight. We met the bees in person, went to James’ famous Bee School (stay tuned on our socials), and tasted the delicious and unique varieties of regional honey!

Amidst the striking red, orange, and yellow foliage of fall “peak week” in Boone and the many great learning opportunities we had with the bees, the team also was able to accomplish great things for HiveTracks. Our UX/UI designer, Sarah, and I worked together, not only planning our upcoming Wefunder campaign but also redesigning the website to create a better experience for our community. Sarah was an especially busy bee, working on app designs and, most importantly, working with bees for the very first time (with the help of James, of course)!

While Sarah was making magic online and on the farm, our communications specialist, Emma, and I created tons of content for our social media with the help of the talented Swedish photographer Henke. Henke also assisted Max, our CEO, and James, our founder, in making an incredible video highlighting HiveTracks and what we do. James and Max worked on logistics, financial planning, and product road mapping when they weren't in front of the camera. But these busy bees didn’t stop there, they also were able to speak with some of our investors to provide updates and receive feedback.

But, as many of you know, a bee lover's job is never done, so we kept pushing. We worked on new improvements and features for our app, game planned for the company's future, and planned out some great new content for the next year! After so much progress, we can't help but be proud.

I genuinely hope you are as excited as we are for what's to come next, both for HiveTracks and the global bee community. Most importantly, we appreciate each and every one of you for giving us the ability to meet in person and make the progress we have!



Program Manager at HiveTracks

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